Self Worth = Net Worth

Self Esteem = Success

“You will perform to your self esteem.”


It was nearly 12 years ago when I heard that phrase for the first time. I was a new sales rep in a training class and at the time I first heard that phrase, I thought it was a bit of “psychobabble” talk. I didn’t think too much of it until months later I was living out what my trainer was talking about.

I had ramped up pretty quickly selling coaching for Franklin Covey Coaching and what I used to make in a month, I was now making in a week!! Awesome, right? Yes, except for the fact that I wasn’t used to making that kind of money ….and because that was outside of my comfort zone as well as my identity, I started to struggle…and it started to show up in my sales. Not good.

I hired my first “life coach” and I was introduced for the first time that year to classic books like As a Man Thinketh and Think & Grow Rich. I began to become aware of the power of my thoughts and how I was a shaping my life’s experiences.

And I went to work on the one thing I have control over – Me.

Jim Rohn has said, “your net worth will likely never outperform your self worth.”

Now, you may also think this sounds a bit woo-woo, right? Yet, I’m here to tell you that in my own experience as well as every client I’ve ever coached, we have lived out this truth.

Your self esteem is like your set of fingerprints – they’re on everything you touch: your bank account, your relationships, your health, you name it. It has a direct influence to how we show up in life and the results we’re creating – or sabotaging.

The good news? You can build your confidence & self esteem like any other muscle to make it stronger and healthier in your life. You also can go to work on you, which in turn will go to work on your sales.

Consider this – do you treat yourself like a top priority in your life? Do you cheer yourself on or tear yourself down? Do you put everyone else first and yourself last, or not at all?

Quick Inventory: Where would you rate your current level of self esteem?

Now, ask yourself, what’s one thing I can do to improve it? Begin doing it immediately! Part of building great self esteem is trusting ourselves and taking action on what our heart or intuition guides us to do.

This topic is deep and broad and we could literally do a 3 day workshop just on self esteem together. To help you get started on a path to enhancing your self esteem and therefore your results, consider these few insights to support you:

1. Trust. Self confidence comes from having a deep sense of trust within ourselves. Do you trust yourself? If no, can you forgive yourself and commit to repairing trust within you? Stephen Covey teaches that the fastest way to build trust with ourselves and others is “to make and keep commitments”…whereas the opposite is also true. Every time we make and break commitments, we erode trust. Tighten up your word with yourself so you feel confident that you’re in integrity with the boss – you!

2. Self Care. Do you take time to exercise, get good sleep, pray or meditate – or any other activity that helps your physical and emotional well being? Do you make time for you? If not, begin with 15 minutes per day to start investing in you. This simple practice will add up to a big deal.

3. Date Yourself. (I loved typing that by the way!) What I call a “Joy List”, choose to do at least one thing a week that is just for you – a massage, a game of golf, hiking, baking your favorite treat – whatever brings you joy on any level, free to expensive, that brings you a sense of joy to your life. Ideally you do something daily or multiple times a week, but at least begin with one a week. You are responsible for your happiness – so go create it!

When our BEHAVIOR backs up the BELIEF that we’re valuable and deserving, amazing things happen. Affirmations without action are simply “make believe.” If your behavior doesn’t align with the belief that you’re fabulous, worthy, valuable, etc then you’ll struggle to really believe it and live it.

Coaching Assignment:

Create your own joy list whether on a note pad, your laptop, or smart phone – begin adding things to it as you go that bring you joy – and then do them! Begin this week with doing at least one thing for yourself that brings you joy.

Whether you start small or go big, make yourself and your self esteem a top priority in your life. You’ll not only feel better, but you’ll also attract better results to you.

Cheering you on!


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